Ashley Ali

Sr. Performance Marketing Manager

Pop culture maven Ashley Ali is in her second stint at JDM; she rejoined the agency in 2023 after working as a consultant to grow dozens of B2C clients. When she's not achieving record-setting growth for her clients, Ashley enjoys spending time with her family in her LA home.

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Author Posts

Reddit Has Beefed up Conversation Ads - Here's How to Leverage Them

Reddit made some revisions to its conversation page ads featuring a larger, more premium ad that...

Performance Max Campaign Structure: Best Practices for eCommerce

Experienced PPC marketers might pine for the days of more control and levers to pull in Google Ads...

AI Creative in Performance Max: What to Know for B2B

Google recently announced that it will be rolling out new AI features for all advertisers in the US...

Setting Up Your First Snapchat App Install Campaign

Snapchat is a great platform to drive low cost installs for your app. With a seamless swipe up,...

Getting Started with Snapchat Ads Manager

Snapchat ads are a great way to drive low cost installs for your app. Snapchat ads allow you to...

How to Make Bulk Changes in Apple Search Ads

If you’re new to Apple Search Ads, one of the first things you will learn is that you are unable...

Apple Search Ads 101

Apple Search Ads (ASA) are sponsored text ads for driving app installs within Apple’s App Store....

Don’t Give Up On Discovery Ads Yet

Over the last couple months, you’ve probably tested (or have been pressured to test by your Google...

Gain Some Control Over Your Smart Shopping

Google allows for two types of Shopping campaigns: Smart Shopping and Manual Shopping. With all...

A Different Take on Close Variants

What are Close Variants?

Over the last few years, we’ve seen Google change the way different match...