Early Holiday Gifts? A Breakdown of Google’s New Shopping Features
At the end of August, Google announced a slew of new Shopping features that should put a sparkle in...
Mariya Tiama - JDM Impressions
Working remotely, like we do at JDM, doesn’t mean being disconnected from colleagues. As part of...
TikTok’s New Shopping Ads: A Breakdown
Virtually every digital marketer knows about the meteoric rise in TikTok engagement over the past...
GA4 Migration: Setup Guide to Two Key Reports
Now that you have a grasp of the fundamental differences of GA4 and Universal Analytics, and you’re...
Apple’s Ad Expansion Updates: A Breakdown
Advertisers looking for more options to gain awareness and engagement on Apple’s App Store are...
How to Survive Google's Helpful Content Update: SEO Checklist
The Helpful Content Content Update will begin rolling out soon, and it's going to have a serious...
GA4 Migration: Why and How to Act Now
As we covered in our last post, and more comprehensively in our full guide to GA4 migration, GA4 is...
Jesse Rooney - JDM Impressions
Working remotely, like we do at JDM, doesn’t mean being disconnected from colleagues. As part of...
Microsoft/Bing Search Ads: Ethical Ratings & Available Coupons Target Today’s Shopping Trends
Marketers and customers alike now have more factors to consider in the online shopping process...
GA4 vs. Universal Analytics: Key Differences
We’re now officially a year away from forced migration from Google’s Universal Analytics (UA) to...
Google Tag: Gently Moving Marketers to the New World of Measurement
Marketing and measurement pros still coming to terms with Google’s required shift from Universal...
How Agencies Can Help You Seize Opportunities in an Economic Downturn
Just over two years ago, as the reality of a global pandemic set in, marketers the world over...
Brittani Harris - JDM Impressions
Working remotely, like we do at JDM, doesn’t mean being disconnected from colleagues. As part of...
Google Delays Blocking 3rd-Party Cookies Until 2024
Last week, Google announced they are delaying plans to block third-party cookies...again.
Google Q2 Earnings Miss: Economic Headwinds, Timid Marketers
Three big trends stood out in Alphabet (Google)’s Q2 earnings report call on Tuesday: the economic...
Erica Thompson - JDM Impressions
Working remotely, like we do at JDM, doesn’t mean being disconnected from colleagues. As part of...
Click Through Reads #80: Google Ads & Analytics Outages, Political Content Policy
Hey, Click Through Readers! Welcome back to another week of industry news and trends.
Click Through Reads #79: Microsoft ETA's Expiring, Google Diagnostic Insights
Welcome back to another week of Click Through Reads! We’re back with everything you need to know...
Facebook B2B Marketing: A Whole New (Cost-Effective) World
We’ve covered best practices for B2B marketing on Facebook in the past for good reason: B2B...
Click Through Reads #78: TikTok Shopping, Meta Pro Team, Snapchat +
Welcome back, Click Through Readers! We hope everyone had a fun, safe holiday weekend and an even...