JDM Blog

Covering the latest news, trends, and insights for Paid Media, SEO, Content Marketing, and remote work.

JDM's 2021 Highlights

2021 proved to be a big year for us at Jordan Digital Marketing. We grew in so many ways; from our...

Grow as a Content Marketer: Learning Path Recommendations

Content marketing can be intimidating without the proper foundation, or without the review of...

Click Through Reads #57: Snapchat's AR Shopping, TikTok's Instant Pages

Even if you’re someone who didn’t like to shop before the pandemic, you must admit that nothing...

Click Through Reads #56: Bing, Twitter Launch Ad Updates

Hello lovely Click Through Readers,

What to Know About Google’s Performance Max Campaigns

What is Performance Max?

In their effort to implement more effective automation, Google has...

Click Through Reads #55: New Meta Policy Outlines

I love the start of a new year because everyone gets to hit that metaphorical reset button on their...

Click Through Reads #54: Image Extension Requirements and Placement Exclusions

Hello Click-Through-Readers! 

Welcome to a new week and a new year of Click-Through-Reads – We’re...

The SEO Benefits of Structured Data

Structured data refers to a standardized data format used to mark up the information about your...

Click Through Reads #53: UK Google Shopping Issues

Hello Click-Through-Readers! To our readers in the UK — how are your shopping campaigns doing? We...

Click Through Reads #52: Limited Targeting for Children

Welcome to another week of news Click-Through-Readers! Two of our top stories this week are about...

Click Through Reads #51: Discount Code Searches Increase

Hello Click-Through-Readers! Who likes discounts while you are shopping? Better yet, who likes to...

Click Through Reads #50: TikTok Shoutouts and VR Ads

Hello Click-Through-Readers! We are here with another round up of paid media news highlights to get...

Click Through Reads #49: Facebook AR Ads and Google Cookie Extension

Hello Click-Through-Readers! Google has extended their self-imposed deadline to phase out cookies...

Alpha Beta Evolved: The future of Paid Search

The Alpha Beta process has been a best practice for the last decade or more. In the years since,...

Click Through Reads #48: Google Modeling and YouTube Right to Monetization

It’s news time Click-Through-Readers! For many of you this edition is being read inside of an...

Click Through Reads #47: Google Travel Updates and Bing Similar Audience Feature

Hello Click-Through-Readers! This week in the news we are covering some helpful updates from Google...

Click Through Reads #46: People Filters and Data Tracking

Hello Click-Through Readers! Marketers are slowly returning to their offices and there are mixed...

Click Through Reads #45: Target ROAS Bidding And Instant Match Rates

Hello Click-Through Readers! This week we are reading about Google enabling Target ROAS bidding for...

Click Through Reads #44: iOS 14.5 and Microsoft Paid Advertising

Hello Click-Through-Readers! Unless you live under a rock (no judgement) you've already heard about...

Click Through Reads #43: GSC Updates and TikTok Video Editor

Hello Click-Through-Readers! This week we dig into two improvements to the Google Search Console,...