JDM Blog

Covering the latest news, trends, and insights for Paid Media, SEO, Content Marketing, and remote work.

How We Train PPC Experts

At Jordan Digital Marketing, we’re always keen on sharing knowledge with one another and...

How to Run a Device Analysis

Next up on our Ad Words Reporting 101 series: Device Analysis! These reports can be handy when...

Backlink Breaker #7 - Food Delivery, Mobile Index Defaults, and Yoast 11.3

Another week, another Yoast update (hey, maybe give the team a few days off?) along with some big...

How to Adjust Bids in Google Ads

This week we’ll get into the nitty gritty of account management: adjusting bids in Google Ads. Our...

How Two Non-Recruiters Built a Recruiting Process

Backlink Breaker - Search Quality Evaluator Updates, New Mobile Results, and Dynamic Content Indexing

I was wrong about GOT. I formally, and sincerely apologize to everyone. This is why I should stick...

How to Run an Effective Ad Test Analysis

Next up in our Ad Words Reporting 101 series: How to Run an Effective Ad Test Analysis! This is an...

Managing uncertainty the most important part of building any remote team

Remote teams are still not the norm, and there is a lot of uncertainty and anxiety built into the...

Backlink Breaker - Podcasts in Search, Recent Review Weight, and Assistant Speed

Some nice, small updates this week. More importantly, I seem to be the only person who actually...

How to Perform Hour of Day & Day of Week Analyses

In our next installment of our Ad Words Reporting 101 series, we’re covering Hour of Day and Day...

Adwords Ad Extensions Explained

Ad Extensions, at their core, are additional text that help give more information to Google users...

Backlink Breaker - New Structured Data, Evergreen Googlebot, 3D/AR in Search

Google I/O has been bringing the heat with all these new announcements.

The News

Google announced...

Backlink Breaker - 16 Days of Lost Data, Canonical Bug, Sitemaps vs Date On Page

Another week, another set of Search Console issues.  

How to Perform a Negative Keyword Scrub

What We Learned From Making our First Remote Hire

Remote work can be difficult, and growing a remote team definitely has its challenges. We made our...

Backlink Breaker - Coverage Report Down, Images Up, and Wordpress AMP Story Support

We did it. Made it to episode 2. I’d like to take this moment to pat myself on the back for not...

You Should Register Your Trademarks With Google

“Help! Someone is bidding on my brand terms and using my company’s name in their ads!” The...

Google AdWords Ad Extensions Explained

Ad Extensions, at their core, are additional text that help give more information to Google users...

Backlink Breaker - Google Bugs, AMP URLs, and Yoast 11.0

The hardest part (OK one of the many hard parts) about SEO is keeping up with all the new stuff....

Google Ad Formats Explained

When you think of Google Ads, your mind might immediately think of the text ads that have been...