JDM Blog

Covering the latest news, trends, and insights for Paid Media, SEO, Content Marketing, and remote work.

Paid Search (9)

How to Build Keywords and New Ads

Today we’re going to tackle one of the fundamental tasks in running AdWords accounts: building...

How To Peform a Low Search Volume (LSV) Keyword Removal

Next up on our Google Ads 101 series: how to perform a Low Search Volume Keyword Removal. Let’s...

How to Perform a Callout Extension Analysis

Today we’re covering an important part of our Ad Words Reporting 101 series: How to Perform a...

How to Perform a Placement Analysis

In the next installment of our Ad Words Reporting 101 series: How to Perform a Placement Analysis....

How to Perform a Sitelinks Extension Analysis

Today we’re covering an important part of our Ad Words Reporting 101 series: How to Perform a...

How to Run a Geo Analysis

Next up on our Ad Words Reporting 101 series: how to run a Geo Analysis. It’s important to run a...

How We Train PPC Experts

At Jordan Digital Marketing, we’re always keen on sharing knowledge with one another and...

How to Run a Device Analysis

Next up on our Ad Words Reporting 101 series: Device Analysis! These reports can be handy when...

How to Adjust Bids in Google Ads

This week we’ll get into the nitty gritty of account management: adjusting bids in Google Ads. Our...

How to Run an Effective Ad Test Analysis

Next up in our Ad Words Reporting 101 series: How to Run an Effective Ad Test Analysis! This is an...

Managing uncertainty the most important part of building any remote team

Remote teams are still not the norm, and there is a lot of uncertainty and anxiety built into the...

How to Perform Hour of Day & Day of Week Analyses

In our next installment of our Ad Words Reporting 101 series, we’re covering Hour of Day and Day...

Adwords Ad Extensions Explained

Ad Extensions, at their core, are additional text that help give more information to Google users...

How to Perform a Negative Keyword Scrub

You Should Register Your Trademarks With Google

“Help! Someone is bidding on my brand terms and using my company’s name in their ads!” The...

Google AdWords Ad Extensions Explained

Ad Extensions, at their core, are additional text that help give more information to Google users...

Essential SEM Excel Skills

Excel is a crucial part of any Paid Marketer’s arsenal. In this post, we’re going to give a quick...

Google Ads Match Types Explained

One of the best things about running pay per click advertising with Google is the amount of...