5 Ways to Use ChatGPT for Keyword Research
You can barely go to your favorite coffeeshop these days without overhearing conversations about...
SEO (3)
Structured Data & ChatGPT: A Faster Way to Stand out in SERPs
A few months ago, I wrote about schema markup and the importance it’s gaining in the SEO world....
The JDM Approach to Keyword Research
Google’s emphasis on keywords has taken some twists and turns over the years with updates like...
SEO Trends Heading into 2023
Google’s shift to Helpful Content is symbolic of a sea change in SEO. Gone are the days of...
Digital Marketing Predictions for 2023: Strategic Shifts
2022 was a turbulent year in digital marketing – from a bumpy data landscape to not-so-gentle...
Digital Marketing Predictions for 2023: Platforms
As we look ahead to 2023, our leaders are reading the tea leaves from 2022 releases and...
What is Schema Markup, and Why Is it Important for SEO?
If you’re just getting started with learning about schema markup and find it “too technical” or...
Let’s Kill SEO Content
Now that the Helpful Content update is here, let’s kill SEO content. To be clear, I am not saying...
GA4 Migration: Setup Guide to Two Key Reports
Now that you have a grasp of the fundamental differences of GA4 and Universal Analytics, and you’re...
How to Survive Google's Helpful Content Update: SEO Checklist
The Helpful Content Content Update will begin rolling out soon, and it's going to have a serious...
GA4 Migration: Why and How to Act Now
As we covered in our last post, and more comprehensively in our full guide to GA4 migration, GA4 is...
GA4 vs. Universal Analytics: Key Differences
We’re now officially a year away from forced migration from Google’s Universal Analytics (UA) to...
6 Key Elements for Assessing Backlink Quality
Whether you’re doing a quarterly audit to assess your backlink profile and prospects, just getting...
Core Update Tremors and Twitter Follow Links - Backlink Breaker #40
In the last few weeks I've seen digital marketing budgets shrink significantly for the first time...
4 Content Marketing Mistakes to Avoid
In today’s online market, most companies seem to understand the importance of a content marketing...
Tips for Strong Title Tags & Meta Descriptions in 2022
Strong title tags and meta descriptions are essential for any page on your website. In addition to...
How to Repurpose Content and Why You Need to Do It
Creating brand new content can only get a brand so far. Repurposing your content for other...
Top 5 Quality Link Building Strategies to Use in 2022
We’ve heard it time and time again: “Link building is hard, and it takes forever.” But, does that...
Top 5 Ahrefs Tools that You Aren't Using
When it comes to online marketing tools, Ahrefs is one that reigns supreme. SEO experts and...
Local SEO 101: Optimizing Google My Business
If you’re a small business with a brick and mortar store, your SEO strategy will look slightly...