Grow as a Content Marketer: Learning Path Recommendations
Content marketing can be intimidating without the proper foundation, or without the review of...
SEO (4)
The SEO Benefits of Structured Data
Structured data refers to a standardized data format used to mark up the information about your...
New Image Labels and GSC Export Features - Backlink Breaker #33
The world is a weird, scary place. Ups and downs, highs and lows. It’s all there.
Sometimes you...
Holistic SEO and Google Updates - Backlink Breaker #32
If you’re seeing serious changes in your site rankings, join the club. It’s been widely reported...
Changing Movie Names for SEO and YouTube Revenue - Backlink Breaker #31
The SEO community is buzzing after a potential Google algorithm update this week. We really are...
Featured Snippet Deduplication and Content Removals - Backlink Breaker #30
Test paralysis. So many teams I’ve worked with have suffered from this problem. They simply...
OneSearch, Secure Cookie Settings, and Core Update Review - Backlink Breaker #29
Big week for SEO news, with Verizon entering the search engine market, and the January 2020 core...
2020 Core Update and Product Search - Backlink Breaker #28
Backlink Breaker is back! Took a bit of an extended holiday vacation due to the birth of my...
How to Get Started Blogging for your Business
There’s a short answer and a long answer to the question, “Should I blog for my business?” The...
Product Results Report and Rich Answers Growth - Backlink Breaker #27
The Wall Street Journal wrote an incredibly stupid, and outright false article about Google and...
Instagram Likes and Google Checking Accounts - Backlink Breaker #26
Authenticity is an increasingly valuable asset. For SEO, writing, marketing... everything. You...
BERT, BERT, BERT - Backlink Breaker #25
I’m back!
Honestly, it’s been a struggle to keep up on this every week since as we've added more...
Story Strip and SEO Budgets - Backlink Breaker #24
I studied politics in college. I wanted to change the world. I believed that if I could master the...
Moz Domain Analysis Tool and Google Video Report - Backlink Breaker #23
I’m back! Need to take a few weeks off the SEO news beat to focus on client work. Our little...
Organic Search Dominates and Rich Review Results Change - Backlink Breaker #22
Google’s finally cracking down on the review rich snippet spam that’s been plaguing search results...
New Link Attributes, RIP Legacy Search Console - Backlink Breaker #21
Why do we do what we do? We should all take a minute and really think about it. Not to uncover...
XLOOKUP and Crawl Spikes - Backlink Breaker #20
Lucky number 20, let’s dive in people.
Chat Lifecycle Share Grows and Amazon Black Hat SEO Proves Fruitful - Backlink Breaker #19
I took vacation, but the world kept turning. Weird.
The News
Chat may soon become an essential...
Podcast Marketing Grows, Tumblr Sells, and AMP SSR Launches - Backlink Breaker #18
SEO life can be tough, but at least we don’t have to deal with Facebook Ad Manager. Amirite?...
Google’s Fresh Information Algorithm Update and New Image Search Design - Backlink Breaker #17
Everything felt good this week. Positive late summer vibes bleeding directly into the digital...