How to Use AI for Content Repurposing (Without Losing the Human Touch)
Creating high-quality content takes time and effort, but letting it fade after one use is a missed...
SEO
Lifecycle Marketing: Key Optimization Techniques
Understanding the impact of lifecycle marketing requires more than just implementing strategies—it...
How AI Search Results Differ from Traditional Search Engines
No marketer can avoid the truth of 2025: the landscape of search is evolving rapidly with the rise...
Lifecycle Marketing: How to Measure Progress through Strategic KPIs
Understanding the impact of lifecycle marketing requires more than just implementing strategies—it...
Lifecycle Marketing: Establish and Optimize the Right Objectives
Lifecycle marketing is a strategic approach that supplements lead generation campaigns by engaging...
CRO for Lead Gen Forms: 9 Tips Your Pipeline Will Love
Optimizing your lead generation forms is a crucial step toward building a steady and effective...
Building Strong Client Relationships Through Effective Communication in SEO
Whether you're leading an SEO campaign or building a holistic marketing strategy, clear and...
SaaS SEO FTW: How to Engage Users in Consideration and Purchase Stages
We’re lucky to work with a ton of ambitious, forward-thinking SaaS clients at JDM, and lately...
5 Common Retail SEO Oversights to Correct for the Holiday Season
We love digging into new client accounts at JDM – and I particularly enjoy the chance to jump in...
Black Friday SEO Strategies to Grow Incremental Revenue
Paid media spend is through the roof in Q4, especially in the Black Friday-Cyber Monday timeframe....
Tips for Creating SEO-friendly Product Pages
Everyone, in every industry, knows Google’s search experience is changing. That’s certainly true of...
Link Cards for Brand Queries: Are Your Listings Ready?
If AI Overviews’ link cards for brand queries weren’t enough reason for you to do a deep dive into...
People Also Ask - An Examination of the Precursor to AI Overviews
AI Overviews are an attempt by Google to anticipate what users are actually asking for with their...
TikTok SEO: 7 Things to Know
Some truisms about the SEO landscape in June 2024:
- Google’s AI Overviews will suppress clicks
- ...
7 Takeaways from JDM’s SGE Webinar
The SEO world got rocked with a couple of Google-focused news drops in May. The first was the...
After the Knee Jerk: Our SEO Experts React to Google’s Algo Leak
So the dust is starting to settle after documents describing Google’s search algorithm workings...
Competitor Keyword Research in SEO: The JDM Approach
Done effectively, competitor-based keyword research is a major component of good SEO strategy – and...
Galaxy-Brain SEO: the New Way to Take Command of Your Universe
If you’re paying attention, you’ve heard a lot of recent talk about “user-first” SEO – at least,...
Building Brand Authority: Rethink Your Owned Media
So you want to build your brand.You’ve done the keyword and audience research, and you’ve produced...
SGE for SEO: A roundup of highlights
Search Generative Experience (SGE) is one of the biggest fundamental game-changers to hit SEO in...